Video Streaming Market:
Growth opportunities in the Video Streaming Market look promising over the next six years. This is mainly due to the instant escalation in video streaming, the revolution of the internet, and better customer satisfaction.
Video Streaming Market Dynamics (including market size, share, trends, forecast, growth, forecast, and industry analysis)
Key Drivers
The rebellion of the internet, along with the accelerating penetration of 4G and 5G technology, are the major drivers contributing to the growth of the global video streaming market. Televisions these days have been substituted with these video streaming platforms such as Amazon and Netflix, which has changed the market prospects. Also, the transformation of online platforms with the rapid growth in streaming video consumption on TV sets hid the line between online streaming and conventional TV, leading to the change in consumer behavior. Movies, documentaries, and instructional videos are an essential part of the seeking process for educators and students to learn better with the help of moving images than text alone, which has thereby promoted mobile learning. Teachers are assisting students in attaining their own knowledge via the educational apps in tablets and mobile phones. Additionally, video analytics provides important data to improve and transform the consumer experience with targeted programming or better features, thus raising customer satisfaction and alluring new customers towards the market. However, the high cost of the internet may obstruct market growth.
Streaming Type Segment Drivers
Based on the streaming type, live streaming is expected to grow at a higher CAGR in the market over the forecast period. This is attributed to the expanding demand for digital entertainment and media devices incorporated with the execution of 5G internet, which helps users retrieve media content tenuously. Additionally, other factors that include ad-free content, mobile watching, extensive content use, analytics tracking, and high-quality streams are bolstering the market size.
Regional Drivers
Based on the regional coverage, North America is projected to witness a faster CAGR in the market over the forecast period. In accordance with one of the major companies in video production tools, Grabyo, over 40% of Americans depend upon tablets, phone, and laptops for telecommunications, out of which approximately 30% of the population is accountable for overall internet traffic on companies such as Netflix, Amazon, and Comcast.
Video Streaming Market’s leading Manufacturers:
- BRIGHTCOVE
- Novi Digital Entertainment Pvt Ltd (Hotstar)
- Tencent
- Microsoft Corporation
- Amazon Web Services, Inc.
- Iflix
- IQIYI, Inc
- Netflix
- Google LLC
- Akamai Technologies
Video Streaming Market Segmentation:
Segmentation by Streaming Type
- Live Video Streaming
- Non-Linear Video Streaming
Segmentation by Solution
- Internet Protocol TV
- Over-the-Top (OTT)
- Pay-TV
Segmentation by Region:
- North America
- United States of America
- Canada
- Asia Pacific
- China
- Japan
- India
- Rest of APAC
- Europe
- United Kingdom
- Germany
- France
- Spain
- Rest of Europe
- RoW
- Brazil
- South Africa
- Saudi Arabia
- UAE
- Rest of the world (remaining countries of the LAMEA region)
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