For many casual gamers, mobile games provide an accessible and engaging way to relax or challenge themselves. Video gaming also offers a range of social, identity and experiential benefits that can improve quality of life for those who play it.
Rewarded videos are popular with casual gamers, who are often willing to watch short, non-skippable ads in exchange for in-game rewards. However, Apple’s AppTrackingTransparency policy has made it harder for developers to use user data to target rewarded video campaigns.
- It’s a Great Source of Information
Video games have become increasingly popular with people who don’t consider themselves gamers. They are the ones who spend their Saturday evenings playing The Sims, World of Warcraft or even old favourites like Minesweeper and Solitaire.
Casual gamers tend to play games that have a story, where they move around in a game world and complete missions. They also enjoy playing games that have a high score system, where they can compete with other players online.
A good games blog will focus on the latest news in the gaming industry. This can include new games, DLC and console releases. Some blogs will specialise in a particular genre of game, such as FPS or RPGs. This will help them to stand out from other gaming news websites. Many news blogs will also report on the biggest games in each genre. This is a great way for gamers to find out what is worth their time. This can help them avoid playing bad games and save money in the process.
- It’s a Great Source of Entertainment
When it comes to gaming, casual gamers aren’t a group that many developers think about. They are usually considered a low information consumer that has to be figuratively spoon fed information about games.
Casual gamers typically like games that are fun and easy to pick up and play. They also like games that tell a story and immerse them in a world. This can be a game like Assassin’s Creed or The Witcher or even a mobile game such as Farmville or Temple Run.
When you are developing a casual game, it’s important to consider this audience. They are a large part of the gaming population and can be quite lucrative if you get it right. They are also the people that will help to spread the word about your game if they like it. Unlike hardcore players that will yell at you if your game doesn’t have the most eye-bleeding graphics, casual gamers are more willing to try anything that is well made.
- It’s a Great Source of Community
Game developers who target the casual audience must first overcome the perception that gamers are a bunch of “edgelords.” Unlike hard-core players who are willing to spend hundreds of dollars a year on new games, casual gamers will avoid your product if it doesn’t appeal to them.
They want games that are easy to pick up and play, but they also want a sense of accomplishment and a community that supports them in their hobby. They want to see what other players have accomplished in the game and how they’re doing in the game.
Many of the best hyper-casual games encourage interaction between players by leveraging social media and creating forums and communities. These interactions can be rewarded with in-game content, such as additional weapons or new levels. Developers should consider this when implementing advertising in their games. In fact, 69% of hyper-casual gamers in South Korea prefer rewarded video ads over standard advertisements. This creates a win-win situation for both the player and the developer.
- It’s a Great Source of Reviews
It used to be that gamers got a bad rap for being anti-social. But video games have become far more social than we ever imagined, letting us connect with like-minded people around the world in virtual worlds. They are also educational, allowing players to learn about history, physics, chemistry, politics, architecture and even new languages.
This is why it’s so important for developers to consider all kinds of game genres and themes when creating hybrid casual games. And there are a lot of great resources out there that can help you brainstorm ideas.
One of my favorite gaming blogs is Destructoid, which features rants and raves about Xbox 360, PS3, Wii U, PC, 3DS and i Phone games.
It’s an excellent source of information about the latest releases, and it’s easy to read and understand. It’s also free! Get More Info
