If you own a business, you probably already know that you need to market yourself and your services. You also understand that one of the best ways to do this is through signage board design and advertising. However, many business owners make the mistake of purchasing signage without including crucial elements such as your name, address, and phone number, which can make your signage less effective. Read the following list of six elements you must include on your signage Dubai sign to ensure your sign attracts customers and allows them to contact you if they have any questions or if they’re interested in scheduling an appointment with you.
Text
This one’s obvious. At least, it should be. When making a sign, text typically indicates what your company is called and what exactly you are selling.
- Color: Color makes a huge difference in how professional your sign looks. For instance, red can make people stop in their tracks because of its high contrast with most natural surroundings. However, blue might work better for your business because of its calming effect on viewers.
- Font Size And Style: Font size and style go hand-in-hand with color when it comes to standing out against similar signs nearby.
Graphics
No matter what business you run, it’s important to have a sign with appealing graphics. The goal is to get customers’ attention, and signs with graphics accomplish that goal in a way that signs without them can’t. If you do not have a lot of experience when it comes to creating your own signage board design graphics, several online tools can help you. Just search for free graphic design software, and you will find plenty of programs available for free download. Once installed on your computer, these programs make it simple to create professional-looking banners and signs in no time at all.
Branding
When you make your sign, make sure it fits with your brand. This includes colors and logo styles.
- Numbers: Estimate how many people will be coming through your door each month to understand better where to start.
- Locations: Don’t forget that signs are also tools for directing people to find you when they can’t find you!
- Longevity: Make sure that your signs will last long enough (and be repairable if needed) to be worth buying in the first place.
Color
Think about your color scheme and how you will tie it in with your business name, logo, and overall design. Some of these elements can be hard to change once you get started, so try to determine what colors work best before you invest in a sign. If you don’t know where to start, try using a color wheel!
Call To Action
A call to action tells your customer what to do. You can write Get $5 off or Shop Now! for example. The point is to let them know what you want them to do next. A call to action lets your customer take action, allowing you to sell more products and services. Make sure they know what you want them to do with their sign.
Find more information relating to signage board design here.
