Overview:
Artisan bakery are products that are handcrafted and manufactured in accordance to various traditional methods with the help of high-quality ingredients. The product’s color, flavor, and texture are adjusted accordingly to the demands and preferences of consumers. Over the years, a growing demand for artisan bakery products is identified based on the increasing demand of quality bakery products from the consumer’s side. According to the latest report published by Market Research Future (MRFR), the global artisan bakery market is expected to grow in an impressive manner during the forecast period of 2017 to 2023.
The proliferating demand for healthy food items and products with high quality ingredients is aiding the industry in recent years. Increase in disposable incomes across various developing economies is also believed to have a direct influence on the positive growth trajectory of the artisan bakery market. Additionally, a trending demand has also been noticed for food products that have a high shelf-life. This is subsequently driving the growth of the market. Advancing and developing technologies is also found as a key driver behind fueling up the market demand of artisan bakery products. Increasing focus on research and development activities on improving the overall nutritional value of the products is also stimulating a positive influence over the industry. Lastly, convenience of usage and customization capabilities is reported to act as a key accelerating factor to the global market of artisan bakery as well.
Market Segmentation
The global artisan bakery market segmentation is done on the basis of product type, application, method, and distribution channel.
By product type, the market comprises of savory, morning goods, bread, cake & sweets, and others. The breads and morning goods segment hold the highest percentage of the market share.
By application, the market includes desserts, baking base, breakfast foods, appetizer, snack foods, and others. The breakfast foods segment has the highest share of the market and is slated to grow the fastest due increasing sales of artisan loaves and breads.
By method, the market segments into fully baked, partially baked, and others. Fully baked is the dominant segment of the lot and is expected to grow the fastest.
By distribution channel, the market includes foodservice, convenience/independent retail, large retail, quick service restaurants, and others.
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Regional Segmentation
The global artisan bakery market is geographically segmented into different regions across the globe, namely North America, Asia Pacific, Europe, and the Rest of the World.
Europe is the major market share holder in the global standings of artisan bakery.
Changing preference of consumers in the Asia Pacific region is expected to generate a high stream of revenue during the assessment period.
Globally, the major importers of artisan bakery in the world are France, Italy, UK, the US, Germany, and Canada. The increasing level of consumption of convenience artisan bakery products, makes the import and export to increase across developed countries at a steady rate of growth.
Competitive Landscape
The global artisan bakery market comprises of various recognized and prominent players who are helping steer the industry towards expansion. Some of the key market players reported in the study are Bimbo Bakeries (U.S.), Csm Bakery Solutions LLC (U.S.), Flowers Foods (U.S.), Harry Brot GmbH (Germany), Vandemoortele (Belgium), Aryzta (Switzerland), Lantmännen Unibake International (Denmark), Rich Products Corporation (U.S.), and others.
July 25th, 2018, Artisan Bread Organic, a renowned UK bakery, launched two additional meat alternatives to expand its portfolio of meat-free options for consumers with different tastes and preferences. Referred to as the ‘mushroom-styled’ burgers, it will include mushroom burger and a mushroom burger in a bun. Both the items are created with the help of pea protein and dillisk, which is a salty form of red seaweed.
November 20th, 2018, Swander Pace Capital, a private equity firm, added to its expanding range of baked food businesses with the acquisition of a pioneering Canadian bakery named Backerhaus Veit for an undisclosed pricing.
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