Over the past few years packaging industry is experiencing a robust growth and new packaging solutions are launched by the packaging manufacturers. Manufacturers are also seeking to enhance the customer base by customization in order to fulfil the customer’s requirement. To have competitive edge in the market manufacturers are introducing innovative and aesthetic looks product to increase the new customer base. Today packaging is not only used to protect or preserve the product but also for convenience and information transmission. Packaging plays a pivotal role in developing the brand image of the product within the market. Jewellery boxes are also one of the important packaging solutions among the jewellery manufacturer. Consumers take buying decision for the quality of the product but packaging also plays a vital role in the decision making process.
Jewellery Boxes: Market Dynamics
The jewellery market is witnessing a magnificent growth over the past few years that in turn escalates the sales of jewellery boxes during the forecast period. Moreover, increasing purchasing power of the consumer is expected to propel the growth of jewellery boxes because consumers are also interested to pay higher prices to get the attractive and aesthetic look. Moreover, young generation always inclined to take product which has a high end look. So, cosmetic manufacturing companies are focusing into the attractive, portable and effective packaging along with quality.
Moreover, jewellery companies are interested to showcase their existing and new product offerings in various exhibition and jewellery shows where packaging plays a key role in the branding of jewellery products. The overall look of the jewellery product is one of the most important determining factor to acquire new customer base as well as to retain existing customers. Jewellery boxesaids to increase the word of mouth marketing which can create massive impact on the jewellery boxes market. Furthermore, jewellery companies are also launching their products into the international market where branding positioning totally depends in the packaging of the product along with the quality of the product.
Jewellery Boxes Market: Regional outlook
In terms of geography, the global jewellery boxes market has been divided in to five key regions including North America, Latin America, Europe, Asia-Pacific and Middle East & Africa. Asia pacific is expected to retain its dominance throughout the forecast period. Increasing per capita disposable income coupled with the changing life styles of the people in Asia Pacific is expected to stimulate the growth of jewellery boxes market. Moreover, jewellery boxes manufacturers should enhance their customer base in India due to the growing massive demand of jewellery. Furthermore, North America is expected to witness a substantial growth during the forecast period. Europe is also anticipated to register healthy CAGR in the upcoming decade. However, Middle East & Africa is anticipated to be slothful throughout the forecast period.
Jewellery Boxes Market: Key players
Some of the key players in the global jewellery Boxes market are Ch. Dahlinger GmbH & Co KG, Westpack, Gunther mele limited, Potters Limited, Thomas Sabo GmbH & Company KG, Stockpak, Finer Packaging etc.
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