Growth opportunities in the natural hair-care products market look promising over the next six years. This is mainly due to the increasing demand for natural ingredients-based products as they are potentially healthy for hair and the growing personal care industry.
Natural Hair-Care Products Market Dynamics (including market size, share, trends, forecast, growth, forecast, and industry analysis)
Key Drivers
The augmenting demand for natural ingredients-based products as they are healthy for hair is the major driver stimulating the growth of the global natural hair-care products market. Also, the demand for sulfate-free shampoo adds to the market growth. The accelerating personal care industry also contributes to the growth of the market size. Moreover, the rising trend of using botanical ingredients acquired by various manufacturers as they do not cater to niche consumer segments will strengthen the natural hair-care products market size. Leading manufacturers are undertaking efforts to portray the profitable nature of these products. These players are strategically innovating new strategies to attract consumers. Brands in the personal care industry offer free samples of organic hair-care products to gain positive feedback from customers. For example, NatureLab is providing a range of natural hair-care products for perfect hair volume and repair. The extensive ingredient labeling on these products will promote natural hair-care products market growth.
With the increasing awareness among customers about the various ingredients present in the product, they avoid picking products containing mineral oil, sulfates, parabens, and alcohol, bolstering the market size. The growing consciousness about hair issues such as hair fall, dandruff, dull hair, and split ends, and acceptance of natural hair care items as they are naturally ensuring, and hydrating are other factors contributing to the market growth.
However, as per the market analysis, the high cost of organic-based products than chemical ones due to the huge manufacturing process and extraction costs of herbals or organic oils is likely to curb the market growth.
Distribution Channel Segment Drivers
Based on the distribution channel, supermarkets and hypermarkets are anticipated to expand at a higher CAGR over the forecast period. This is largely attributed to the ongoing emphasis of stores on providing different brands which are natural and chemical-free at a discounted price. Additionally, the accessibility of different brands of products will further pave the way for market growth.
Natural Hair-Care Products Market’s leading Manufacturers:
- Organic Harvest
- Phyto Botanical Power
- Tresemme
- Honasa Consumer Pvt. Ltd.
- NatureLab North America
- Amazon Beauty Inc.
- JOHN MASTERS ORGANICS
- in
- LOREAL PARiS
- Procter & Gamble
Natural Hair-Care Products Market Segmentation:
Segmentation by Type:
- Shampoo
- Conditioner
- Hair Loss Treatment Products
- Hair Colorants
- Hair Styling Products
- Perms and Relaxants
Segmentation by End Use:
- Men
- Women
Segmentation by Distribution Channel:
- Supermarkets/Hypermarkets
- Convenience Stores
- Specialty Store
- Online Stores
- Pharmacies/ Drug Stores
- Convenience Stores
- Others
Segmentation by Region:
- North America
- United States of America
- Canada
- Asia Pacific
- China
- Japan
- India
- Rest of APAC
- Europe
- United Kingdom
- Germany
- France
- Spain
- Rest of Europe
- RoW
- Brazil
- South Africa
- Saudi Arabia
- UAE
- Rest of the world (remaining countries of the LAMEA region)
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