Recorded at a value of USD 2.75 in the year 2014, Middle East & Africa is the only region to show an increase in the volume of mattress purchased post the Covid-19 outbreak, in the year 2020. The rising sale of natural mattresses having hypoallergic properties is a growing trend in the region. Furthermore, users are increasingly becoming aware of the harmful effects of synthetic mattresses used regularly. Manufacturers and distributors sell their natural material- based mattresses for the quality of sleep and comfort they offer. These are projected to be major driving factors of the mattress market during the forecast period, allowing the market to grow to more than 9% CAGR. As per the report- Middle East & Africa Mattress Market Outlook, 2020-25 published by Bonafide Research, the region contributes the second least share to the global mattress market, contributing to 10.56% in the year 2019.
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Depending upon product type, memory foam, innerspring, hybrid, latex mattresses, gel-filled mattress, water-filled mattress, an air-filled mattress are the segments into which the mattress market is divided. On all of them, innerspring holds clear dominance is going forward; the segment is likely to stay dominant, holding a share of more than 60% of the overall market by 2025. The increasing incidence of back disorders that are related to uncomfortable sleeping surfaces is the key factor behind the growth of the memory foam mattress segment. The rising number of wealthy consumers in developing economies is also strengthening demand.
A rapid increase in the trend of selling mattresses through online distribution channels especially on company-owned websites and on e-commerce websites such as Amazon, Walmart, and various other regional e-commerce portals is expected to create significant opportunities for manufacturers and distributors in the region. Companies are also offering attractive discounts and launching exclusive offers or payment schemes to drive the sale of mattresses on e-commerce websites, etc. This is expected to allow the online retail market to grow to USD 0.59 Billion by the end of the forecast period.
CONSIDERED IN THE REPORT
• Geography: Middle East & Africa
• Base year: 2018-19
• Historical year: 2013-14
• Forecasted year: 2024-25
REGIONS COVERED:
• UAE
• Saudi Arabia
• Qatar
• South Africa
• Rest Of Middle East & Africa
ASPECTS COVERED IN THE REPORT
• Market Size By Value for the period (2014-2019)
• Market Size By Value for the period (2020-2025)
• Market Size By Value for Innerspring Mattress (2014-2025)
• Market Size By Value for Latex Mattress (2014-2025)
• Market Size By Value for Memory Foam Mattress (2014-2025)
• Market Size By Value for Other types of Mattress (2014-2025)
• Market Share by Application (2019 & 2025)
• Market Share by Mattress Type (2019 & 2025)
• Market Share by Mattress Size (2019 & 2025)
• Market Share by Country (2019 & 2025)
• Market Share by End User (2019 & 2025)
• Market Share by Sales Channel (2019 & 2025)
RESEARCH APPROACH: While doing the research, we combine the expertise of our analysts and the capabilities of artificial intelligence. We take into consideration the inputs by the industry experts and leaders gathered through our primary research. We do go through the available secondary data, to understand the business analysts, discover deep insights and ideas from the marketing data. Then to finalize the market, we start collecting financials of each player present in the market including limited, private limited, and LLPs. Moreover, we perform cross-industry, cross-region analysis of the product, and based on collected primary inputs and using statistical modeling we start forecasting the market. We follow our forecasting algorithm, which is unique for each product but giving more weightage to primary inputs. At the same time, the content team starts preparing company profiles, market dynamics, market trends, five forces, and PEST analysis, etc. Once the data expert verifies the data, the team together crosscheck the segmentations, validates the market.
COVID-19 IMPACT: We are in a continuous process of evaluating the impact of the Covid-19 outbreak on the world mattress sector. The first results are already taken into account in this report.
INTENDED AUDIENCE: This report can be useful to industry consultants, manufacturers, suppliers, associations, & organizations related to the industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
Get answers to the following questions through the report:
1. What is the market size and forecast of the Middle East & Africa Mattress Market?
2. What is the impact of COVID-19 shaping the Middle East & Africa Mattress Market during the forecast period?
3. Which are the product segments and applications profitable to invest in over the forecast period in the Middle East & Africa Mattress Market?
4. What are the competitive strategic opportunities in the Middle East & Africa Mattress Market?
5. What are the technology trends and challenges in the Middle East & Africa Mattress Market?
6. What are the modes and strategic moves considered suitable for entering the Middle East & Africa Mattress Market?
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Table of Contents
1. Executive Summary
2. Methodology
3 Global Mattress Market Outlook
3.1 Market Size
3.1.1 By Value
3.1.2 By Volume
3.2 Market Share
3.2.1 By Mattress Type
3.2.2 By Mattress Size
3.2.3 By Region
3.2.4 By Country
3.2.5 By Sales Channel
3.2.6 By End User
3.2.7 By Company
3.3 Global Innerspring Mattress Market Outlook
3.4 Global Latex Mattress Market Outlook
3.5 Global Memory Foam Mattress Market Outlook
3.6 Global Other (Water, Air, Hybrid, etc) Mattress Market Outlook
4. Middle East & Africa Mattress Market Outlook
4.1 Market Size
4.1.1 By Value
4.1.2 By Volume
4.2 Market Share
4.2.1 By Mattress Type
4.2.2 By Mattress Size
4.2.3 By Country
4.2.4 By Sales Channel
4.2.5 By End User
4.3 Middle East & Africa Innerspring Mattress Market Outlook
4.4 Middle East & Africa Latex Mattress Market Outlook
4.5 Middle East & Africa Memory Foam Mattress Market Outlook
4.6 Middle East & Africa Other (Water, Air, Hybrid, etc) Mattress Market Outlook
4.7 UAE Mattress Market Outlook
4.7.1 Market Size by Value
4.7.2 Market Share by Mattress Type
4.8 Saudi Arabia Mattress Market Outlook
4.8.1 Market Size by Value
4.8.2 Market Share by Mattress Type
4.9 Qatar Mattress Market Outlook
4.9.1 Market Size by Value
4.9.2 Market Share by Mattress Type
4.10 South Africa Mattress Market Outlook
4.10.1 Market Size by Value
4.10.2 Market Share by Mattress Type
4.11 Rest of Middle East & Africa Mattress Market Outlook
4.11.1 Market Size by Value
4.11.2 Market Share by Mattress Type
5 Raw Materials & Manufacturing Process
5.1 History
5.2 Design
5.3 Raw Materials
5.4 Manufacturing Process
6 Market Dynamics
6.1 Key Drivers
6.2 Key Challenges
7 Market Trends and Developments
7.1 Customized Mattress
7.2 Hybrid Mattress
7.3 Willingness to Explore Variety
7.4 Online Retailers
7.5 Emergence of Millennial Customers
8 Company Profile
8.1 Casper Sleep, Inc.
8.2 Corsicana Bedding
8.3 Innocor Inc.
8.4 Kingsdown
8.5 Serta Simmons Bedding
8.6 Sleep Number Corporation
8.7 Spring Air International LLC
8.8 Tempur Sealy International
9 Strategic Recommendations
Pillow Top Mattress
Used Mattress Buy Back
Infusion Experiment
10 Disclaimer
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