GCC Ice Cream Market:
Growth opportunities in the GCC ice cream market look promising over the next six years. This is mainly due to increasing awareness of the exceptional nutritional value offered by dairy products and the growing consumption of dairy-related products such as ice cream across consumers from all age groups.
GCC Ice Cream Market Dynamics (including market size, share, trends, forecast, growth, forecast, and industry analysis)
Key Drivers
The augmenting consumption of dairy-related products like ice cream among consumers of all age groups is a major driver strengthening the growth of the Ice-Cream Market. Also, the surging consciousness about the remarkable nutritional benefits offered by the dairy products will promote the market size. The easy accessibility of these products through several platforms will further contribute to the market growth. Leading companies are emphasizing introducing advanced ice-cream packaging to enhance their lifespan and capture the altering consumer demand. The growing focus of companies in Saudi Arabia on marketing and advertising dairy food products will raise the Ice-Cream market growth. Moreover, factors like varying tastes and preferences towards nutrition-rich products, numerous health benefits from consuming these food products, and increasing awareness among consumers are expanding the market growth. The rapid escalation in the use of the product to prepare shakes, sorbets, sweetening agents, and smoothies will propel the Ice-Cream market demand.
Also, the hot climatic conditions and long summers will fuel the market growth. For example, Qatar is a subtropical dry region with a hot desert climate, less annual rainfall, and very high temperatures in summers. The severe climatic condition leads to the massive demand for cold food and beverages, which has, in turn, bolstered the market growth. The growing trend towards veganism has stimulated the market for lactose and gluten-free ice-cream varieties made from ingredients without animal products, based on other milk substitutes like almond and coconut milk may add to the market growth. However, the strict norms such as the U.S. Code of Federal Regulations and FDA, concerning the standardization of ingredients used to prepare ice cream to balance fat, sugar, and protein level obstruct the Ice-Cream market size.
Distribution Channel Segment Drivers
On the basis of distribution channels, hypermarkets/supermarkets are anticipated to lead the market expected over the forecast period. This is owing to the heavy discounts and easy availability of the supermarkets, which has persuaded the consumers to purchase products from such distribution channels, thereby promoting the market growth. Additionally, the initiation of their own ‘”in-house” brands with organic ingredients and at reduced prices will allure consumers towards the products, thus decreasing advertising cost and raising their products sale. This factor is expected to uplift the market share.
GCC Ice-Cream Market Segmentation:
Segmentation by Flavour:
- Chocolate
- Fruit
- Vanilla
- Others
Segmentation by Distribution Channel:
- Hypermarket & Supermarket
- Food & Drink Specialists
- Convenience Stores
Segmentation by Region:
- UAE
- Saudi Arabia
- Oman
- Kuwait
- Rest of GCC
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