What is Web Design?
Web design is the art and science of creating websites, it’s a complex process which includes many different aspects; the layout, navigation, graphics, colour scheme, typography and all the other features that make up a website.
What are the Differentiators for a Good UX?
The user experience is the sum of all the interactions that happen with a website. It includes the design of the website, how easy it is to use, and how well it solves your needs.
A good user experience must be designed with care and consideration for its users. It should be easy to navigate, aesthetically pleasing, and intuitive to use. A good UX must also have a clear purpose and provide value to its users.
Website Usability – Key Elements for a Successful Website
Website usability is the ease with which users can complete tasks on a website.
The website usability evaluation framework is a set of questions that can be used to evaluate the effectiveness of a website. The framework consists of three main sections: structure, content, and design.
How Web Design Impacts SEO
Taking up a web design contract with an agency that also specialises in SEO is the best decision you could make for your business. SEO is crucial for any website, if your website is optimised the best it can be for SEO, you’ll be higher in the search engine results pages, thus resulting in more traffic and sales.
Web design can massively affect SEO, many businesses swap their outdated website for a brand-new, flashy one. Only after they’ve swapped that they realise that this new website performed worse than their old one – their rankings shot down and so did their sales.
Did you know that your website speed affects SEO? All of that animation and those big images might look great, but Google just sees a slow website, and many users might click off if your website takes too long to load. Many other factors affect SEO within web design which you may not realise, so it’s important to make sure you’re catering to search engines as well as your users.
A website should look great but perform better. A full-service digital agency can ensure that this is the case with your new website – take a look at Piranha Solutions, based in Lancashire, they can create the perfect balance between aesthetics and performance.
How to Optimize Your Web Design to Achieve Better Results
In conclusion, web design is a crucial part of the success of your business.
Look for a trusted company to complete web design services, and when discussing with them what you want out of your website; make sure to include these three key points.
– Keep it simple: You want people to find what they are looking for easily so make sure you aren’t overcrowding the page with too many images or text. The simpler you keep things, the more likely people will be able to find what they want quickly and easily.
– Make it responsive: Your web design should adjust depending on which device someone is using to view it so that their experience is as seamless as possible no matter what device they use.
– Make it SEO-friendly: A website that looks great is no use if it’s not ranking well in the search engine results pages. Make sure Google, Bing, Yahoo, and others love your website just as much as you do.
Interested in web design services? Piranha Solutions has a team of web designers, developers, and digital marketing experts ready to create your new website.
