Hand Sanitizer Market:
Growth opportunities in the Hand Sanitizer Market look promising over the next six years. This is mainly due to the rapid extension in the number of initiatives and the inclination of consumers towards wellness & a healthy lifestyle.
Hand Sanitizer Market Dynamics (including market size, share, trends, forecast, growth, forecast, and industry analysis)
Key Drivers
The widespread outbreak of the coronavirus pandemic has resulted in an augmentation towards hygiene among individuals, which is one of the major drivers stimulating the growth of the global hand sanitizer market. Also, the augmenting measures by government and organizations like WHO to spread awareness towards hygiene through campaigns are strengthening the market size. Other initiatives by the government, such as offering licenses to the distilleries to fuel the production of the product, are supporting the market growth. The Food and Drug Administration (FDA) imparted instructions to convey its policy for the provisional preparation of the alcohol-based hand sanitizers by firms registered as over-the-counter drug manufacturers under the conditions mentioned in the guidance for the duration of a public health emergency. The increasing acquisition of these hand sanitizers in hospitals and healthcare sectors to restrict the spread of the virus led by its rising occurrence is supplementing the market growth. Furthermore, the high consciousness to adopt cleaning and hygienic practices further promote the hand sanitzer market share.
The mounting disposable income, rising preference towards a healthy and fit lifestyle, along the escalating spending on healthcare further paves the way for market growth. Several leading players are endorsing measures to introduce promotional and marketing campaigns to encourage their usage among consumers. However, the expanding knowledge concerned with the health issues caused by the chemical ingredients employed in sanitizers will curb the market growth.
Distribution Channel Segment Drivers
Based on the distribution channel, Online is projected to witness a faster CAGR over the forecast period. This is attributed to the rise in the sales of sanitizers from this channel as a result of the intensifying influence of the marketing campaigns initiated by the prominent players. Moreover, the increasing penetration of the internet, elasticity to choose, the accessibility of various brands, and the free home delivery option will raise the market growth.
Hand Sanitizer Market’s leading Manufacturers:
- Cossmic Products
- GOJO Industries, Inc.
- Henkel Corporation
- Best Sanitizers, Inc.
- Reckitt Benckiser Group plc
- Carroll Company
- Vi-Jon
- Unilever
- Himalaya Herbal Healthcare
- Procter & Gamble
Hand Sanitizer Market Segmentation:
Segmentation by Product
- Gel
- Liquid
- Foam
Segmentation by Distribution Channel
- Drug Store
- Hypermarket & Supermarket
- Specialty Store
- Online
Segmentation by Content
- Alcohol-Based
- Upto 60% Content
- Above 60% Content
- Non-Alcohol Based
Segmentation by Packaging Type
- Dispensing Packets
- Flip-Flop Bottles
- Jars/Cans
- Pump Bottles
Segmentation by Pack Size
- Below 100 ml
- 101 ml-300 ml
- 301 ml -500 ml
- 501 ml & Above
Segmentation by Region:
- North America
- United States of America
- Canada
- Asia Pacific
- China
- Japan
- India
- Rest of APAC
- Europe
- United Kingdom
- Germany
- France
- Spain
- Rest of Europe
- RoW
- Brazil
- South Africa
- Saudi Arabia
- UAE
- Rest of the world (remaining countries of the LAMEA region)
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