Market Overview
Clean label ingredients refer to natural ingredients with no artificial ingredients and chemicals. It is a consumer-driven movement demanding a return to ‘real food’ and transparency through authenticity. Consumers are highly influenced by being aware of ingredients used in the food they consume which is driving the clean label ingredients market globally.
The type of clean label ingredients includes emulsifiers, stabilizer, and thickeners (EST), flavor, preservatives, colorants, and others. They are applicable in various industries including bakery & confectionery, dairy & frozen desserts, beverages, oils & fats, snacks, meat products, and others.
Clean label ingredients are food additives which are naturally sourced and have no artificial or chemical process associated with it. Clean label foods have become a pillar in the food industry with increasing awareness among the consumers for the ingredients in their food labels. It has become a trend among the consumers demanding food products containing natural, simple and familiar ingredients which are driving the clean label ingredients market.
Competitive Landscape
The major players in clean label ingredients market
- Cargill Inc. (U.S.)
- Archer Daniels Midland Company (U.S.)
- Koninklijke DSM N.V. (The Netherlands)
- Kerry Group PLC. (Republic of Ireland)
- Ingredion Incorporated (U.S.)
- Tate & Lyle PLC (U.K)
- Hansen A/S (Denmark)
Market Segmentation
Clean label ingredients market is segmented on the basis of type, which includes emulsifier, stabilizer, and thickeners (EST), colorants, flavor, preservatives, and others. Among them, the preservative is the most common type focused on clean label owing to harmful effects caused due to an overdose of artificial preservatives. Moreover, the rising demand for low-fat alternatives in processed food and beverages is likely to surge the demand for natural emulsifiers, stabilizers, and thickeners over the review period.
On the basis of the form, the clean label ingredients market is segmented into dry, liquid and others. Among them, the dry segment is witnessed to gain a potential growth over the forecast period.
On the basis of application, clean label ingredients market is segmented into beverages, bakery & confectionery, sweet and savory snacks, dairy & frozen desserts, oils and fats, and others. The bakery & confectionery segment is dominating the market owing to the high use of food additives in bakery & confectionary products for its stability and increased shelf-life.
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Regional Analysis
The global clean label ingredients market is segmented into North America, Europe, Asia Pacific, and rest of the world (RoW). Europe is dominating the clean label ingredients market followed by North America. The U.S. registered for a higher consumption of clean label ingredients owing to increasing awareness about the benefits of clean label ingredients. In Europe, change in lifestyle where people are more concerned with their personal health and wellbeing is driving the growth of the market.
Asia Pacific is witnessed to gain a substantial growth over the forecast period owing to increasing consumer awareness and high inclination towards healthy products. Moreover, government support followed by the high focus on food & beverage manufacturers in clean label ingredients will propel the growth of the market in rest of the world.
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