Global Enterprise Video Market
The GMI Research forecasts that the Enterprise Video Market is witnessing an upsurge in demand over the forecast period. This is mainly due to the increasing implementation by organizations to enhance collaboration between internal and external stakeholders, maximize customer engagement, and enrich career development.
Introduction of the Enterprise Video Market
Enterprise video is a collection of technologies that allow businesses and users to deliver and consume video from various sources more efficiently. It includes solutions to view broadcast programming, streaming video, and video on demand.
Key Players of the Global Enterprise Video Market:
- IBM Corporation
- Cisco Systems
- Plantronics, Inc.
- Microsoft
- RingCentral, Inc.
- Adobe
- Amazon Web Services, Inc.
- Avaya Inc.
- LogMeIn, Inc.
- Zoom Video Communications, Inc.
Enterprise Video Market Dynamics (including market size, share, trends, forecast, growth, forecast, and industry analysis)
Enterprise Video Market is forecasted to experience a robust demand in the near future. This is primarily because of the ongoing technological innovations like the application of blockchain technology and AI to enhance content quality and the surging endorsement of face recognition technology in video conferencing to detect faces to fit an individual on the receiver’s screen. The emergence of 4G and 5G technology that implements Voice over Internet Protocol (VoIP) technology is proliferating the market growth. Additionally, the aggravating need to improve operational effectiveness and productivity of employees will contribute to the market growth. The noise in between videos leads to misunderstanding or consumes more time, and this lack of strong communication can hamper employee productivity. All these problems have persuaded employers to opt for enterprise video platforms. Major companies such as Microsoft Corporation and Cisco Systems are increasingly emphasizing video conferencing systems to automate calls over the VoIP network. Cisco Systems, in 2018, launched the Cisco Webex Edge Connect, which uses Cisco Systems Unified Communications Manager to automate calls through the VoIP network.
Moreover, several prominent players are increasingly adopting Bring Your own Device (BYOD) and Carry Your Own Device (CYOD) as they offer flexibility to communicate from any part of the world. The development of Content Delivery Networks (CDNs) has facilitated faster delivery of multimedia internet content and allowed companies to better video streaming. However, the inflated costs and extensive infrastructure needed by the enterprise video solutions have restricted its usage. Also, many enterprise video solutions do not offer interoperability across devices and platforms, which creates several complexities and thereby hampers the Enterprise Video Market size.
Enterprise Video Market Segmentation:
Segmentation by Type
- Video Conferencing
- Video Content Management
- Webcasting
Segmentation by End-Use Industry
- BFSI
- Government
- Retail
- Healthcare
- IT and Telecom
- Others
Segmentation by Deployment
- On-Premise
- Cloud
Segmentation by Region:
- North America
- United States of America
- Canada
- Asia Pacific
- China
- Japan
- India
- Rest of APAC
- Europe
- United Kingdom
- Germany
- France
- Spain
- Rest of Europe
- RoW
- Brazil
- South Africa
- Saudi Arabia
- UAE
- Rest of the world (remaining countries of the LAMEA region)
About GMI Research
GMI Research is a market research and consulting company that offers business sights and market research reports for every enterprise, including small & medium enterprises and large organizations. Our research team helps the clients to understand the impact of market dynamics such as market size, share, drivers, growth opportunities, and other aspects. We have a team of analysts and industry experts who conduct market intelligence studies to ensure relevant and fact-based research across a wide range of sectors such as FMCG, Technology, Energy, Healthcare, and other industries. We collect relevant information about the industry using both internal and external databases. Our main focus is to keep our clients abridged of the emerging opportunities and challenges in a wide range of industries. We provide step-by-step assistance to our client through strategic and consulting services to reach a managerial and actionable decision. Featured in the ‘Top 20 Most Promising Market Research Consultants’ list of Silicon India Magazine in 2018, we at GMI Research are always looking forward to helping businesses stay ahead of the curve.
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