Digital Signage Market Revenue Driving Factors and Growth Opportunities, 2027

Market Highlights

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Global Digital Signage Market spans North America, Europe, Asia-Pacific, the rest of the world.

The increasing focus across the globe to save trees and protect the environment is a major factor in boosting the demand for digital signage systems. People are increasingly adopting digital technologies to minimize the use of papers for reading and documentation tasks. Digital signage display devices are widely preferred for this scenario. Interactive whiteboards have gained wide popularity in the student and the professional community for education and learning purposes, enabling the digital signage market to grow significantly. The trend of digital learning is expected to gain wider adoption in the upcoming years, which would help in accelerating the demand for digital signage interfaces. Furthermore, Digital signage vendors offer a range of new ways for consumers to interact with the information provided by advertisement and entertainment companies. Various manufacturers have been working on developing display processors embedded with gesture recognition technology.

The geographic analysis of the Digital Signage market has been done for North America, Europe, Asia-Pacific, the rest of the world. In 2019, the market was dominated by North America with a 31.99% share, followed by Europe and Asia-Pacific. These regions are also expected to witness significant growth over the forecast period.

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Key Players

Notable players in the global digital signage market are – Cisco System Inc. (U.S.), Hewlett-Packard Company (U.S.), Samsung Corporation (South Korea), NEC Display Solutions Ltd (South Korea), Bright Sign LLC (U.S.), Panasonic Corporation (Japan), 3M Co. (U.S.), LG Display Co. Ltd. (South Korea), Ad flow Networks (Canada) and Omni Vex Corporation (Canada), among others.

Global Digital Signage Market: Segmentation

Global Digital Signage Market has been segmented based on Product Type, Component, Technology, Vertical, Application, and region. Based on product type, the global market has been segmented into Kiosks, Billboards, Signboards, and Menu Boards. Based on component type, the global market has been segmented into Hardware, Software, Services. Based on technology type, the global market has been segmented into LCD, LED, OLED, Front Projection. Based on vertical, the global market has been segmented into Outdoor, Indoor. By application, the market has been segmented into Entertainment, Transportation, Retail, Healthcare, Banking, Education, Government.

Regional Analysis

The regional analysis of the global digital signage market is being studied for region such as Asia Pacific, Americas, Europe and Rest of the World.

North America is projected to dominate the market with the highest market share due to the existence of a large network owned by the organization in the region. The study shows that the Asia Pacific region is expected to show positive growth in the digital signage market during the forecast period. Asia Pacific countries like China, Japan and South Korea have a reasonable share of the global market.

Strategic Points Covered in Table of Content of Global Digital Signage Market :

  1. Introduction
  2. Digital Signage Market Segmentation
  3. Digital Signage Market Overview
  4. Executive Summary
  5. Premium Insights
  6. By Component
  7. Product Type
  8. Delivery
  9. Industry Type
  10. Geography
  11. Company Landscape
  12. Company Profiles
  13. Related Reports

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