Athleisure Market:
The GMI Research forecasts that the athleisure market is witnessing an upsurge in demand during the forecast period. This is mainly due to the emerging trend of fitness and wellness activities among consumers, the growing availability of gyms and fitness centers, and increasing physical health awareness.
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Athleisure Market’s leading Manufacturers:
- Puma SE
- Nike, Inc.
- Adidas AG
- Under Armour, Inc.
- Asics Corporation
- Columbia Sportswear Company
- Gap Inc.
- Lululemon Athletica
- JD Sports Fashion Plc
- Founder Sport Group
Athleisure Market Dynamics (including market size, share, trends, forecast, growth, forecast, and industry analysis)
Key Drivers
Some of the prominent factors that are responsible for the growth of the athleisure market size include the emerging trend of fitness and wellness activities among consumers, the growing availability of gyms and fitness centers, and increasing awareness of physical health. Moreover, athleisure is gaining traction as consumers are increasingly opting for casual wear in social gatherings, workplaces, homes, and colleges, thereby boosting the demand of the market in the upcoming years. According to the athleisure market analysis, the introduction of various new products by manufacturers with advanced fabric features, colors, quality, durability, comfort, and styling for several purposes like cycling, yoga, running, fashionable casual wear, and gym wear is further augmenting the growth of the athleisure market share in terms of the revenue. Additionally, growing promotional activities by numerous companies, social media influencers, and fitness influencers are projected to bring new opportunities for market growth. On the other hand, the factors hindering the growth of the athleisure market in the upcoming years include the availability of counterfeit brands and fluctuations in the cost of raw materials.
Regional Drivers
Based on the region, North America is expected to dominate the market during the forecast period due to the increasing health concerns of consumers, followed by the significant shift towards fitness and sports activities. Moreover, the strong demand for fashionable apparel, constantly changing lifestyles, and innovative athleisure are the major factors accelerating the market growth.
Product Segment Drivers
On the basis of product, the market is segmented into sneakers, joggers, leggings, hoodies, and others. The sneakers segment is anticipated to increase at a higher CAGR in the upcoming years. This is attributed to the increasing popularity of branded, trendy, and high-fashion footwear and the significant shift of the young population towards sports and fitness activities.
Athleisure Market Segmentation:
Segmentation by Product:
- Sneakers
- Joggers
- Leggings
- Hoodies
- Others
Segmentation by Gender:
- Male
- Female
Segmentation by Distribution Channel:
- Supermarkets & Hypermarkets
- Brand Outlets
- Online Stores
- Others
Segmentation by Region:
- North America
- United States of America
- Canada
- Asia Pacific
- China
- Japan
- India
- Rest of APAC
- Europe
- United Kingdom
- Germany
- France
- Spain
- Rest of Europe
- RoW
- Brazil
- South Africa
- Saudi Arabia
- UAE
- Rest of the world (remaining countries of the LAMEA region)
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