Action Camera Market:
Growth opportunities in the action camera market look promising over the next six years. This is mainly due to the growing trend of sharing content on social media platforms like snapchat and twitter and the rising growing need to record high-quality videos and photos in various kinds of environments.
Action Camera Market Dynamics (including market size, share, trends, forecast, growth, forecast, and industry analysis)
Key Drivers
Some of the prominent drivers accelerating the growth of the global action camera market include the surging prominence of sports events, increasing number of travellers throughout the world, increasing inclination towards social media platforms to share content like Instagram, Tumblr, Facebook, snapchat, twitter, and Viber, along with fuelling number of influencers and vloggers, and the augmenting need of recording better quality videos and photos in different environments. Moreover, superior image quality while in motion, image stabilization, high resistance, provision of time-lapse, slow -motion, and burst video recording mode, mountable on helmet, a bike or surfboard; and improved storage capacity are some other features imparted by the camera, which will promote the market growth. In accordance with the World Travel and Tourism Council (WTTC), the travel & tourism sector witnessed a growth oof 3.5% in 2019, which is 10.3% of the total GDP, and will bring out enormous growth opportunities for market. However, the accessibility of smartphone with enhanced camera features and the high cost of these cameras will obstruct the action camera market share.
Resolution Segment Drivers
Based on the resolution, ultra-HD is projected to expand at a higher CAGR over the forecast period. This is owing to benefit of capturing high quality video to play on TVS, computers and smartphones. Moreover, the growing application of 4K video footage in digital television and digital cinematography is propelling the action camera market growth.
Regional Drivers
Based on region, Asia-Pacific is predicted to witness a faster CAGR during the forecast period. This is primarily attributed to a boost in disposable income and rising admiration of adventurous sports activities which include surfing and skydiving. The growth in the tourism sector is also contributing to the market growth. For example, as reported by the World Travel & Tourism Council (WTTC), Asia-Pacific is the fastest expanding region during 2019 in the travel & tourism sector increasing by 5.5% from the last year, which will bolster the market growth.
Action Camera Market’s leading Manufacturers:
- com
- TomTom International BV
- SJCAM
- OM Digital Solutions Corporation
- Nikon Corporation
- Drift Innovation
- Rollei
- Sony Corporation
- Garmin Limited
- GoPro, Inc.
Action Camera Market Segmentation:
Segmentation by Resolution
- Ultra HD
- Full HD
- Others
Segmentation by Distribution Channel
- Online
- Retail
Segmentation by Application
- Sports
- Recreational Activities
- Emergency Services
- Others
Segmentation by Region:
- North America
- United States of America
- Canada
- Asia Pacific
- China
- Japan
- India
- Rest of APAC
- Europe
- United Kingdom
- Germany
- France
- Spain
- Rest of Europe
- RoW
- Brazil
- South Africa
- Saudi Arabia
- UAE
- Rest of the world (remaining countries of the LAMEA region)
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